Spring Marketing Tips for Sellers

There are many great San Fernando Valley area homes for sale. Click here to perform a full home search, or if you're thinking of selling your home, click here for a FREE Home Price Evaluation so you know what buyers will pay for your home in today's market. You may also call me at (818) 993-1300 for a FREE home buying or selling consultation to answer any of your real estate questions.

Spring Marketing Tips for Sellers

After speaking about accurate home pricing and market competition, I would like to talk today about what sellers can do to market their homes. I have just a few tips here for you, but if you'd like to know more, please contact me directly.

Marketing Your Home

1. Professional Photos: If you're hiring a professional realtor, you might as well get a professional photographer. This is just one more way to make your home stand out from all the others. Too often I see listings with very poor quality photographs up, and this will instantly turn buyers away. Let people see your property, not a fuzzy image that causes suspicion.


2. Strong Online Presence: A whopping 94% of buyers find their home on the internet. Your realtor should have your home on hundreds of different websites to market it to as many different potential buyers as possible.


3. De-Clutter: To market your property, it should be clean and clutter free. Buyers want to see a nice, open floor plan and you have to do your best to give them this. Take down family photos and refrigerator magnets, and anything else that obscures the true dimensions of your home. Don't forget the exterior of your home, either, because that is what will initially attract buyers to your property. Some simple landscaping can go a long way. In general, make sure your home is clean, open, and neutral (meaning your personality shouldn't show).

Thanks again for watching. I hope this information has been helpful to you. If you want any other ideas on how to improve the value of your home or how to get it ready for a spring sale, be sure to contact me. Consider me your #1 resource for real estate.

What You Need to Know about Real Estate in Porter Ranch this March

There are many great San Fernando Valley area homes for sale. Click here to perform a full home search, or if you're thinking of selling your home, click here for a FREE Home Price Evaluation so you know what buyers will pay for your home in today's market. You may also call me at (818) 993-1300 for a FREE home buying or selling consultation to answer any of your real estate questions.

What You Need to Know about Real Estate in Porter Ranch this March

The market here in Porter Ranch and the San Fernando Valley has seen tremendous growth in the past few years. However, these gains that we've seen in the past are starting to soften up a bit and lead us into more of a lukewarm market. There are a few different reasons why this is happening and I'm going to share them with you.

Why the Market is Softening Up

• Inventory has nearly doubled: Buyers have a lot more options when it comes to purchasing homes, so now their choices really come down to price and condition.

• Even though inventory has doubled, it is still very low, and even by doubling what was available in December and January, we are still experiencing a shortage in homes.

• Demand is high and interest is very low: Multiple offers are becoming common in this market as it caters heavily to sellers.

• However, homes are very price sensitive right now. This is because of the flood of new inventory. With all the extra homes on the market, these properties have to compete with each other for the best price in comparison to their real value.

• This gives buyers a bit more leverage in a market that otherwise favors sellers, because buyers can gauge a good price relative to other available properties.

Hopefully this explanation has been helpful to you. If you have any questions about this analysis or any concerns relating to buying and selling property in Porter Ranch, please contact me. You can call me at (818) 720-9922 or email me at Scott@ScottWorks4u.com